• • • WEDNESDAY · OCT 14, 2026 • • • Publisher Insider Industry news, strategies, and exclusive case studies from the world leader in publisher monetization. BROUGHT TO YOU BY In today’s issue: Facebook now lets people tell it what they want to see, why that means better audiences for focused pages, what it does to engagement bait and Reels, and five stories moving the market. INSIDER ANALYSIS Your audience can now talk to Facebook. Be what they ask for. HOW FACEBOOK LEARNS WHAT PEOPLE WANT...
1 day ago • 7 min read
• • • TUESDAY · OCT 13, 2026 • • • Publisher Insider Industry news, strategies, and exclusive case studies from the world leader in publisher monetization. BROUGHT TO YOU BY In today’s issue: Google is building AI features for Discover, why Discover is still one of the strongest traffic sources you have, the content AI summaries can’t replace, and five stories moving the market. INSIDER ANALYSIS Google is bringing AI into Discover. Be the source it can’t replace. THE DISCOVER FEED · WHERE...
2 days ago • 8 min read
• • • FRIDAY · OCT 9, 2026 • • • Publisher Insider Industry news, strategies, and exclusive case studies from the world leader in publisher monetization. BROUGHT TO YOU BY In today’s issue: Facebook is testing an app that opens straight into Reels, why 100% AI and stock-only pages are walking into a trap, what truly original Reels look like, and five stories moving the market. INSIDER ANALYSIS Facebook wants to open on Reels. Make sure they’re yours. THE TEST · INDIA AND INDONESIA · US NEXT...
6 days ago • 8 min read
THE FACEBOOK MARKET RIGHT NOWA quick read on what's happening this October, and what it means for you. Since October started, a lot of publishers have watched their Facebook reach drop hard. In our private publisher community, people are reporting drops of around 45%, including pages doing anywhere from 5 million to 500 million views a day. One Meta Verified publisher saw the same drop across all three of their pages. At the same time, a lot of others are having record quarters. So what's...
7 days ago • 2 min read
• • • WEDNESDAY · OCT 7, 2026 • • • Publisher Insider Industry news, strategies, and exclusive case studies from the world leader in publisher monetization. BROUGHT TO YOU BY In today’s issue: Google’s invite-only AI contribution pilot, what the leaked payouts look like, and five stories from this week worth your time. INSIDER ANALYSIS Google is paying some publishers for AI answers Invite-only, opaque, and for most of the ones talking, tiny. Here’s what the pilot actually is, and what we’d...
8 days ago • 7 min read
• • • TUESDAY · OCT 6, 2026 • • • Publisher Insider Industry news, strategies, and exclusive case studies from the world leader in publisher monetization. BROUGHT TO YOU BY In today’s issue: the first controlled test of what Google’s AI Mode does to publisher traffic, and five stories from this week worth your time. INSIDER ANALYSIS Google’s AI Mode cut clicks to websites by more than half The first randomized experiment on AI search is out. Here’s what it found, and what we’d do about it if...
9 days ago • 6 min read
• • • MONDAY · OCT 5, 2026 • • • Publisher Insider Industry news, strategies, and exclusive case studies from the world leader in publisher monetization. BROUGHT TO YOU BY In today’s issue: Meta’s Muse as a page-ops co-pilot, and five stories from this week worth your time. INSIDER ANALYSIS Meta’s Muse: how to use it to grow Facebook pages Meta launched a personal AI agent that does work, not just answers questions. Here’s the page-owner playbook. Meta just handed page owners a personal AI...
10 days ago • 2 min read
• • • FRIDAY · OCT 2, 2026 • • • Publisher Insider Industry news, strategies, and exclusive case studies from the world leader in publisher monetization. BROUGHT TO YOU BY In today’s issue: a Friday guide to Google Discover — does your site qualify, can you make traffic, can you make money, and the Publisher in a Box 1:1 rule versus Facebook. INSIDER ANALYSIS Google Discover is bigger than Google Search Friday insider, one topic: Google Discover. Three questions every publisher should be able...
13 days ago • 3 min read
• • • WEDNESDAY · SEP 30, 2026 • • • Publisher Insider Case studies and operating notes from the team behind 300M+ Facebook followers under management. BROUGHT TO YOU BY Today is one case study. A publishing site fed by about 10 tiny-to-medium Facebook pages, and what the 90-day revenue report actually says about where the money comes from. INSIDER ANALYSIS · PART 1 $445,802 in 90 days. Facebook sent almost all of it. A publishing site we work with. About 10 tiny-to-medium Facebook pages...
15 days ago • 3 min read
