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Industry news, strategies, and exclusive case studies from the team managing 300M+ followers. We cover Facebook monetization, Google Discover, content syndication, and everything publishers need to grow revenue.
• • • FRIDAY · SEP 18, 2026 • • • Publisher Insider Industry news, strategies, and exclusive case studies from the world leader in publisher monetization. BROUGHT TO YOU BY In today’s issue: AI platforms are pulling billions of users but surfacing mostly junk, and that is the biggest opening in publishing distribution right now. Plus the stories that moved publishing in the last 24 hours. INSIDER ANALYSIS AI Platforms Are Pulling Billions of Users. Most of What They Surface Is Junk. The chart...
For years, growing a Facebook page had a known recipe. You ran a page like campaign, targeted the right countries, and paid somewhere around a cent per like. Plenty of the biggest pages we know were built that way. Then Facebook took away the option to pay per like. Page growth campaigns now bill per impression, and the old math fell apart overnight. Anyone still running the 2024 playbook is paying for eyeballs and hoping some of them follow. Since then we've been testing, tracking and...
• • • WEDNESDAY · SEP 16, 2026 • • • Publisher Insider Industry news, strategies, and exclusive case studies from the world leader in publisher monetization. BROUGHT TO YOU BY In today’s issue: what Meta One actually changes for Facebook page operators, four market news stories from the last 24 hours, and the NewsBomb leaderboard. INSIDER ANALYSIS Meta Officially Launches Meta One, and Clickable Links in Organic Posts Are Back We told you this was coming. While most of the industry was caught...